If you feel like you're spending the majority of your resources trying to get the attention of potential customers on social media...

One of the top #marketing channels used by small businesses to increase awareness and generate sales is Social Media. Not only can #socialmedia be more affordable than traditional channels, it is also where over *2 billion people worldwide spend their time on a regular basis. This makes it a powerful channel for reaching your target audience. [*Source: We Are Social] We don’t have a choice on whether we do social media, the question is how well we do it. - Erik Qualman To mas

There’s no question that the way to a customer’s heart is to make them feel seen and heard. We do this by providing them with the right thing at the right time. Social Media is a powerful #marketing channel that can allow us to do just that. In fact, the brands that are mattering more and more to their customers are the ones that go beyond just posting about their products and services, and instead leverage Social Media to make an impact and deepen relationships. Don’t use So